FDA Slams Pfizer for Misleading Viagra Commercials
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Contributed by Jai A. Dennison| 17 November, 2004 03:57 GMT
'Wild Thing' TV ads omit information about Viagra's major side effects and contraindications.
The Food and Drug Administration has sent a letter to Pfizer Drugs asking that it discontinue airing its "Wild Thing" television advertisements for the popular sex drug Viagra. The FDA says the commercials violate several of its regulations by misrepresenting the drug's effectiveness and omitting required information about its contraindications.
The FDA describes the offending TV spot in its letter as follows:
Wild Thing Is Back
The voiceover of the 30-second TV ad states (corresponding visuals in parentheses): |
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